Prior to his appearance in some tv commercials, Alden joined and won some pageants like Ginoong Sta. Rosa in 2009 and Ginoong Laguna in 2010.
He auditioned in GMA’s reality artista search StarStruck V and ABS-CBN’s reality program Pinoy Big Brother Teen Clash of 2010. Although he made it to the shortlist of both programs, he failed to enter the final cut.
After being rejected by the two reality talent search, Alden did not lose heart as he auditioned for the role of Joma, one of Louise delos Reyes‘ leading men in the upcoming fantasy-drama “Alakdana.” He was the only one who walked-in to audition for the role as the four others who auditioned came from GMA’s youth-oriented programTween Hearts.
He won the role afterwards and he signed a 5 year contract with GMA-7.
Images courtesy of Alden Richards’ Facebook Fanpage and JR Sala